"Entrepreneurs want to change the status quo. So if we know what cos…"

Entrepreneurs want to change the status quo. So if we know what costumers value, we can figure out how to get them what they want in a new or better format.

Anna Akana Value Proposition and Knowing What You’re Worth: Crash Course Business - Entrepreneurship #3

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We want to offer something valuable and unique that meets customer needs. In other words, we want to differentiate our product.

— Anna Akana

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Even if we've thought about the big picture, if we can't explain how an idea makes someone's life better, then why should anyone pay attention?

— Anna Akana

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Instead of spies or emperors, entrepreneurs are more like scientists. We come up with a hypothesis — our business idea — and observe our environment to help us make informed decisions.

— Anna Akana